ONMAGAZINE is
the only direct mail vehicle reaching all affluent homes in North
Texas, with distribution including homes in the Park Cities, North
Dallas, Collin County and surrounding areas.
Qualified
homeowners receive the publication bi-monthly, at no cost, addressed
exclusively to the Head of Household by name only.
No magazines are "stacked;" no zip codes are "blanketed,"
and no labels are addressed to "Resident" or "Occupant."
Qualified Recipients:
Are Business Owners, Executives, Professionals, and their families
Have an average annual income of approximately $225K+
Have an average county appraisal home value of $750K+
Receive ON Magazine at their home address, at no charge
Regional Geographic Approx. Breakdown:
Plano =
10,000
Park Cities = 7,000
N. Dallas =
7,000
Frisco =
6,000
McKinney = 3,000
Allen/Fairview = 3,000
Celina/Prosper = 1,000
Turtle Creek/Uptown = 1,000
Direct Mail Delivery Target:
38,000 copies delivered bi-monthly
Key: To
distinguish the specific niche of prospects most likely to do business
with you and present your best and most informative message to your
target market in an outlet that is fresh and personally indentifiable
to them.